What it does well
- Automatic event capture requires minimal engineering setup
- Session replay provides rich context for user behavior analysis
- Retroactive event definition allows analysis of historical data
- Strong integrations with CRM, marketing, and analytics platforms
Where it falls short
- High pricing for companies with significant event volume
- Steep learning curve for advanced analytics features
- Data retention limitations on lower-tier pricing plans
Core Features
| Session Recording | Yes |
| Heatmaps & Click Maps | Yes |
| Autocapture Events | Yes |
Analytics
| User Segmentation | Yes |
| Funnel Analysis | Yes |
| Retention Cohorts | Yes |
AI Capabilities
| AI Insights | Yes |
Integrations
| API | Yes |
| Zapier Integration | Yes |
| Third-party Tool Integrations | 15+ |
Security
| Data Privacy Controls | Yes |
| SSO & User Roles | Enterprise only |
| GDPR Compliance | Yes |
Free
Free
- Up to 50,000 sessions/month
- Automatic event capture
- Basic session replay
- Up to 3 users
- 7-day data retention
Growth
$399/mo
- Everything in Free
- Up to 500,000 sessions/month
- Advanced session replay
- Up to 10 users
- 90-day data retention
- Custom events
- Basic integrations
Pro
$999/mo
- Everything in Growth
- Up to 2 million sessions/month
- Unlimited users
- 1-year data retention
- Advanced integrations
- Priority support
Enterprise
Custom
- Everything in Pro
- Unlimited sessions
- Custom data retention
- Dedicated support
- SLA guarantee
- Custom integrations
- Advanced security features
Comparisons with Heap
Guides recommending Heap
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